MultiChoice, a pay-TV provider, has announced an offer for DStv subscribers following an upward review of its subscription fees with effect from October 1, 2012, whilst saying that subscribers who renew their subscription before it expires stand to pay 10 percent less on the old tariffs.
MultiChoice blamed ongoing increases in the company’s operational and ancillary costs which include, content acquisition and development, technical infrastructure, satellite lease, facilities and maintenance for the increase
“We are mindful of the current economic challenges and the impact on the purchasing power given the myriad of competing needs. As a family-oriented company, we have proposed this deal aimed at creating a Win-Win situation that ensures that this increase has no negative impact on our subscribers who take up our offer. Our esteemed subscribers will have an opportunity to pay less than they were previously paying,” said Mr. John Ugbe, Managing Director of MultiChoice Nigeria
For subscribers who take advantage of the special offer, the 10 percent discount translates to N1,350 from N1,500 (N150 less than the new rate) for DStv Access; N2,700 from N3, 000 (N300 less than the new rate) for DStv Family; N4, 500 from N5, 000 (N500 less than the new rate) for DStv Compact; N6,750 from N7, 500 (N750 less than new rate) for DStv Compact Plus; and N9, 900 from N11, 000 (N1,100 less than the new rate).
Why is it only in Nigeria dat d increase subsription fee? It seems 2 be an annual issue as d av been increasing yearly since 2007. Seems d r taking undue advantage of Nigerians. Ncc should be able 2 regulate their activities .
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